Better data.
etter results.

Effective Measure is a free and powerful way to use audience data to get better results for your sales and advertising.

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Monetise your data.

Generate passive income from your website through our data co-operative program. Join hundreds of local publishers and start earning money from your visitors.

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Deliver your ads to the right people with our programmatic audience segments. Drive campaigns with the best audience data for the Middle East and Africa.

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Tap into these emerging markets using our data reports, infographics and blogs. Learn more about the Middle East and Africa by demographics, industries and countries.