Tag Archives: south africa

Effective Measure appoints new South African Country Manager and bolsters foothold in growing market

South Africa, 23 March 2015 – Effective Measure (EM), the digital audience measurement and data intelligence solutions provider, has appointed Nicolle Harding as the new Country Manager for South Africa and direct relationship manager for the IAB SA. In this … Read More


Samsung Displaces Blackberry As South African’s Preferred Smartphone

VENTURES AFRICA – It’s official. South African’s smartphone of choice is now Samsung. This is according to Effective Measure’s (EM) latest survey of desktop internet users during May-June this year. EM is a provider of media planning and audience profiling … Read More

Effective Measure releases new research into South African online shopping sector

Report findings released with IAB South Africa at Indaba digital retail summit in Johannesburg Johannesburg, South Africa 26 February 2014– South Africa’s digital community will converge this week in Johannesburg to hear from the industry’s leading minds on the evolution … Read More

Effective Measure and the DMMA partner for South Africa digital roadshow

Reveal insights and latest data for digital media sector JOHANNESBURG, 21 January 2012 – The emerging trends shaping South Africa’s digital media industry will be explored in an engaging, multi-city, roadshow presented by the Digital Media and Marketing Association (DMMA) … Read More

Effective Measure Accelerates South African Expansion with New Country Managing Director

Alan Morrissey appointed MD for South Africa CAPE TOWN, 24 October 2012 – Effective Measure, the leading provider of digital media planning solutions and online intelligence in emerging markets, has solidified its commitment to the fast growing South African digital … Read More


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