Effective Measure appoints Rivky Grauman as Publisher Relationship Executive for South Africa

Press Releases

Effective Measure appoints Rivky Grauman as Publisher Relationship Executive for South Africa

Johannesburg, South Africa – 9 November, 2015: – Effective Measure (EM), the digital audience measurement and data intelligence solutions provider, announced today that Rivky Grauman has joined the company as Publisher Relationship Executive for the South Africa region. This additional … Read More

Effective Measure and IAB SA to update Digital Industry Survey

Johannesburg, October 29, 2015 – As the digital landscape is always evolving, it’s important that measurement matches this environment. The IAB SA and Effective Measure have decided to update the Digital Industry Survey, to ensure it is consistent with the current South Africa … Read More

App Measurement Now Available to IAB Members

Johannesburg, South Africa – 15 September, 2015: Effective Measure and IAB South Africa are pleased to announce a new application measurement service that will enable IAB members to track the traffic to, and usage of their apps. This development reflects … Read More

Effective Measure renews accreditation from the UK ABC as a Web Analytics Provider

Digital Helix™ audience measurement solution continues global recognition London, UK 25 August, 2015: The UK ABC has renewed Effective Measure’s patented digital audience metrics solution, Digital Helix™, with the global recognition of an accredited Web Analytics Provider. The Digital Helix™ … Read More

Saudi’s prefer frozen food brands Americana and Sunbula because of quality and flavour

Brand preferences a result of advertising recognition Dubai, UAE, July 16, 2015 – Effective Measure (EM), the digital audience profiling and data intelligence solutions provider, has released insights on Saudi Arabian’s frozen food preferences, which indicate that Americana (53 percent) … Read More

Effective Measure appoints Maria Java as SEA Lead

Singapore, 2 July, 2015– Effective Measure (EM), the digital audience measurement and data intelligence solutions provider, announced today that Maria Rodriguez Java has rejoined the company, taking over the helm for their South East Asian (SEA) market, as Regional Business … Read More

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